Dr. WANG Jingna

Associate Department Head of MICE Economics and Management, Associate Professor

 

Academic qualifications

> PhD (2007) Nankai University, Tianjin, China

> M.A. (2004) Nankai University, Tianjin, China

> B.A. (2000) Hebei University, Hebei, China

Academic experience

Dr. Jingna Wang is an associate professor in College of Tourism and Service Management, Nankai University, associate head of the department of MICE Economics and Management. Her research focuses on Tourism and Event Marketing. In Particular: attendee’s experience value, exhibition attachment, co-creation and marketing capabilities in event organizations. She has contributed to a wide range of research projects and published articles in such journals as Scandinavian Journal of Hospitality, Tourism, Information Technology & Tourism. She has served as an anonymous Reviewer for Journal of Hospitality and Tourism Management, Journal of China Tourism Research, CHRIE and other journals

.Industry experience, including industry related professional development

Dr. Wang actively participates in projects funded by governments and enterprises aiming to enhance the development of events, such as the 6th Tianjin Sports Ground Census Data Analysis Project, and Hangzhou New Economic Conference Destination government research project. Dr. Wang has also obtained some professional training certifications, such as the IAPCO Training Academy certification (2019); CHE certification issued by American hotel and lodging association (2020), and the Innovation mentor development program certification issued by the programs and development centre, Stanford university.